After spending more than a decade growing a publicly traded LASIK company, our father-and-son founders Craig Joffe and Dr. Stephen Joffe opened Joffe MediCenter in 2007, with a goal of providing the miracles of LASIK to as many people as possible. Having seen other LASIK providers ‘lose their way,’ our mission of Joffe MediCenter from the start was to make high quality, Custom LASIK affordable to as many Americans as possible. Or, to quote Dr. Joffe, “to democratize LASIK.” We believe our deep and genuine commitment to provide high quality, state-of-the-art Custom LASIK, decades of clinical experience, and Everyday Affordable Prices make us unique.
At Joffe, we offer advanced, custom LASIK using state-of-the-art technology and experienced LASIK surgeons to give you the best care, vision and experience possible. We have structured our centers to provide high quality custom LASIK at affordable prices. Having been involved in the LASIK industry as long as we have, we know that when it comes to your LASIK care, you deserve, and require, quality and value. While some LASIK centers may have you believe otherwise, our experience teaches us LASIK quality and value are not mutually exclusive. As you shall see for yourself, our collective commitment and passion at Joffe is to provide you both.
In addition, we choose not to spend huge amounts of money on marketing and advertising. Rather, we focus on building our centers through great exceptional patient care and customer service, caring professionals, life-changing LASIK results, and great value.
It’s a winning combination, as our patients tell us – and, importantly, their friends – every week. In fact, it is thanks to the strong word-of-mouth referrals from our treated patients – who help ‘spread the word’ about Joffe Custom LASIK – that we are able to keep our prices low, and our value proposition so high.